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Marketing Officer

  • Full Time
  • Harare
  • Applications have closed

Willbey Solutions (Pvt) Ltd

We are looking for a marketing officer to contribute to the planning, implementation, and optimization of marketing duties. The marketing officer responsibilities include promoting products or services through digital platforms, creating marketing strategies, and monitoring the online presence of the company.

To be a successful marketing officer, you should have extensive knowledge of marketing and technology best practices. You should be educated on how to use the internet to increase sales. Finally, an effective marketing officer will need to be tech-savvy and create innovative marketing campaigns.

Responsibilities:

  • Managing PPC campaigns, monitoring reports, and ROI.
  • Writing SEO copy for the website.
  • Measuring the performance of campaigns through web analytics tools (Google Analytics, WebTrends, etc.).
  • Managing and updating social media platforms.
  • Keeping up to date with trends in social media.
  • Creating innovative content and innovative graphic designs.
  • Overseeing the company’s email marketing campaigns.

Requirements:

  • Marketing, E-commerce, IT, Business or Communications related degree.
  • Broad experience with SEO and PPC.
  • Understanding of digital marketing concepts.
  • Knowledge of Google Adwords, Google Analytics, Bing Ads, Facebook Ads, etc.
  • Knowledge of web analytics tools.
  • Content and creative writing skills.
  • Excellent communication skills

Candidates who meet the above requirements should send their updated CV on willbeysolutions@gmail.com on or before 28 February 2024.