Old Mutual
Job Description
The exciting role within the Digital & Data and Marketing team; the individual is a specialist who creates exciting and instructive pieces to support Old Mutual in showcasing its brand, services, and initiatives via digital channels.
The content writer will provide relevant content for the Old Mutual website, blogs, essays, white papers, product descriptions and all digital assets and platforms. They provide purposefully designed content to draw in specific target market customers across the business.
- Research and analyze top SEO content topics to position the brand as a thought leader in Zimbabwe.
- Create and publish content on the website.
- Research and write long-form content on various relevant topics.
- Publish content on various platforms and analyze traffic performance.
- Research and evaluate competitor marketing with a focus on content.
- Plan and execute various SEO tasks.
Skills
Analytical Thinking, Communication, Detail-Oriented, Marketing, Marketing Tools, New Initiatives, Publishing, Researching, Search Engine Optimization (SEO), Taking Initiative, Target Marketing, Writing, Writing Essays, Written Communication
Education
Bachelor of Commerce (BComm): Communication (Required), Bachelor of Commerce (BComm): English Literature (Required), Bachelor of Commerce (BComm): Journalism (Required)
Closing Date
25 April 2023